Meet Jamaica King - Sweat & Style Blogger behind rarax3.com
As you know fitoutfit.com got it's start as an Instagram page so spending a ridiculous amount of time on IG is kinda my thing so when I noticed this little powerhouse popping up all over my timeline last year, I knew I needed to check her out. Fast forward a few months later when much to my delight while attending a fashion event at SIX 02 in Santa Monica, there's Jamaica in the flesh! Her hair was poppin' (just like in her IG photos) and she was chatting it up with everyone so I was a little reluctant to approach her. I put on my big girl panties and said hello and it turns out Jamaica was warm, welcoming and very encouraging so including her in this interview series was a no-brainer.
This LA based blogger is sharing her Behind the Brand story of how rarax3.com went from an online accountability journal into a community of motivators and facilitators of healthy change.
Name and Role
LA-based sweat and style blogger at RARAx3.com
What inspired you to start rarax3.com?
Initially, I started RARAx3 in 2014 as an online journal to document my weight loss journey. It was an accountability blog where I tracked my workouts, goals and progress. Over time, RARAx3 evolved into a lifestyle blog where I share my personal adventures around balancing sweat and style even while traveling.
Albeit a lifestyle blog, RARAx3 is about being real and raw on repeat. It’s about doing you while being true to yourself. On the blog, I share my stories and I hope that I can expand that in 2016 by sharing stories of many amazing people I meet along the way.
What's a typical day in the life like for you?
I typically wake up around 6:30am but lay around thinking about random things like how thankful I am to live another day, what must be done, brainstorming ideas for the blog, etc.
Eventually, I roll out of bed and head straight for the kitchen to kickstart my day with a fruit smoothie. I spend some time reading blogs (I’m addicted to Medium.com) and surfing social media. Some days I workout in the mornings, evenings or both (a combination of running, yoga and cross-training).
Then off to work I go from 10am -7pm. If I’m not working out in the evening, I’m catching up with friends, reading, planning or lounging around.
What's your biggest success thus far?
I’ve met many incredible, driven and talented people who I’m honored to call friends. I’d say so far my biggest success are the relationships I’ve built with these important people who I value tons.
Conversely, your biggest failures?
Many missed opportunities as a result of fear. This is definitely something I’m trying to overcome everyday.
Top three things you wish you knew when you first started
Not necessarily what I wish I knew but...
- Wish I had more resources. Having blogger friends or people who could guide you really helps expedite the learning process. I made a lot of rookie mistakes and had to learn for myself. Now that I have some friends who I can bounce ideas of off, it really helps.
- Plan less and act more. I found myself getting caught up in what the blog should look like and how I should organize it, but really I just needed to create content.
Quality over quantity. The work you put out is a reflection of you. Having quality work is more important than putting out tons of crappy ones.
Top three tools/apps/technology you can't live without
iPhone! - I practically do all my work from my phone.
Spotify - My discover weekly playlist is the reason I look forward to Mondays and music is a must for me whether it’s running, driving, taking a shower…you name it!
Facebook - It’s how I keep up and communicate with friends and family.
You've been able to connect with big brands such as Nike and Onzie so what advice would you give to other fitness bloggers/pros looking to connect with big brands?
Don’t sit around and wait for brands to reach out to you. Be proactive and initiate authentic conversations with them. If you don’t ask, the answer will always be no.
Who's your professional crush & why?
This is a tough one. Although not fitness-related, my professional crush is Mark Manson. I’m in love with his brain and find myself constantly re-reading his blog articles. I like his perspective on life and important topics such as relationships, happiness, etc.
Last year was a big year for you so what can we expect from you in the new year?
I’m still in the early stages of a few projects I want to launch on the blog so I don’t have much to reveal right now. As far as races and events, I’m waiting for Nike to release their schedule and locations for the year. Also, I’m hoping I get accepted back into the Rock’n’Blog team as a 2016 blogger. Again, I’m still sorting out travels, projects and races for the year but I do know I want to meet more people and try new things.
Extra credit: Who or What inspires you?
Honestly, the fitness and running community inspires me. It’s a positive loop of motivation and inspiration. Through my progress, I motivate them and as a result, they inspire me to keep trying to be the best I can be. -internet hugs-
You can find Jamaica on social media at the links below:
Instagram & Pinterest - @rarax3
Twitter & Facebook - @ItsRarax3
YouTube - https://www.youtube.com/user/rarasaurx3
Have you started a personal accountability project that's blossomed into a community forum?
Share your stories in the comments below!